M-School Blogs

Tonight, all ten groups in the New World of Branding and Advertising M-School course showed off all their hard work. We were given 15...

Everyone knows that Los Angeles rains all the time, right? NO Well Dogmatic Treats was rained out of BOTH of the LMU Wellness Wednesday...

The last agency visit of the year :( Fullscreen Media taught us the importance of KPI’s. I believe having goals is important, but I...

11/06/19 On November 6, our class visited the agency Coefficient Labs in Santa Monica.They are focused on growth hacking for start-ups. I...

The big pitch! The last couple of weeks my team and I have been strategizing how we can make our product, Dogmatic Treats, come to life....

On October 2, 2019, the Co-founder of Beyond Meat and Founder of Perennial, Brent Taylor, came to speak to our class. The topic was how...

Part of our research for our pet project is to visit the Wallis Annenberg Pet Space. They are our client for the semester who gave us the...

First agency visit of many, and off to a great start already! On September 18, 2019, we went to Dollar Shave Club to learn about consumer...

9/4/19 Second class! Today we had special guest Maria Scileppi visit our class. The topic of the day was Human-Centered Design Workshop....

First class! There’s always something nerve-wracking, yet exciting on the first day of class. I’ve heard of the crazy amount, yet...

Head & Shoulders is a shampoo company designed to eliminate dandruff. They recently released colorful illustrations of smart men who are...

Earth day was on April 22, allowing brands to use the holiday to promote their products and/or take a stand for environmental...

A sponsored ad on Instagram that caught my attention was for Imperfect Produce. It is a company that buys the large amount of “ugly”...

Marvel fans are going crazy (but maybe not as much as Game of Thrones fans…) End Game, the continuation of Infinity War, premieres in...

On Saturday, March 30, I went to The Grove in LA to go shopping with a friend when we were confronted by a HUGE box blocking our path...

I was scrolling through Instagram and was served a sponsored ad put on by Brandless Life. It caught my attention because their hook is...

I was scrolling through Instagram taking a break from homework and saw a sponsored ad for Naked Juice. I used to scroll past these...

The new Tesla commercial shows a simple solution to a serious problem. Hundreds of dogs die a year from heat exhaustion from being left...

I was scrolling through Facebook today for no particular reason and came across an article written about Kitbull, the new Pixar animated...

Carl’s Jr. seems to have been experimenting with changing their brand every few months in the last few years. To regain old customers and...